The best prompts are the questions a buyer types into ChatGPT before choosing a product or company like yours.
Patterns that work
- “Best … for …”: Best accounting software for online stores
- “Which … should I …”: Which invoicing app should a freelancer use?
- “… vs …”: Tallyleaf vs Ledgerly for sales tax
- “Is … legit / safe / worth it?”: Is Tallyleaf safe to use?
- Price and location: Cheapest bookkeeping software with bank sync
How many
Start with 5 to 10, mostly discovery prompts. Add more when you see which topics matter. Each prompt costs one API call per service per run.
Common mistakes
- Your brand name in a discovery prompt. AI will almost always mention you then, so the result says nothing.
- Too general. “Best software” gets lists of famous brands. Add who it is for and what it does.
- Keyword style. Write a full question, the way a person talks to ChatGPT.
Short on ideas? Pro PRO reads your own pages and suggests 10 buyer questions for your brand.